Our 10 Year Plan
The design team at WCC were asked to provoke a more diverse array of submissions on the Council’s Long-term Plan and increase engagement with younger generations. Working with the wider project team we initiated a co-design process and identified that the voice of the Wellingtonian resident was missing from the collateral that had already been produced. Using the city as a canvas, we projected grand-scale quotes from everyday Wellingtonians onto landmark buildings, including the Railway Station, Westpac Stadium, Town Hall and Te Papa. The projections ran a few evenings every week for a month during events with a lot of foot traffic. The project a triumph: there were more than 2000 public submissions on Our 10-Year Plan — more than double the number for the Long-term Plan 2015–25. Most interestingly, while 19 to 30-year-olds make up only 19 percent of the population, they accounted for 24 percent of the submissions. In fact, half the overall submissions made were from people under 40.
2018